Search engine friendly
Inigo content management system unlike some other content
management systems is built from from the start with the aim of
helping you to get your site listed on search engines. With a
range of techniques used to ensure a good ranking.
Search engine spiders crawl the web and try to find
the links in your website, this enables them to automatically
find all of the pages in your website. A poorly designed
website can result in your website being poorly 'crawled', and many
of your pages not being indexed.
A key feature of Inigo is that all pages although they are
generated from the Content Management system, are not generated
using the traditional method of passing a long Querystring to the
content management system. This method often results in
urls ending like :
default.asp?pagename=home&version=2&sessionID=43638A
the problem is that a url such as this is
not followed by all search engines. Some search engines avoid
links like this, one suggested reason for this is that they wish to
avoid ending up in an endless loop. Inigo pages are all
accessed by a static looking url :
This page is http://www.3internet.com/products/Inigo/Searchenginefriendly.aspx
The use of these Search engine friendly urls throughout the the
system means, that more of your pages are indexed, by more of
the search engines.
We also help to ensure your site gets indexed effectively by
designing all Inigo sites appropriately. We understand the
main areas that are important in ensuring that search engines can
read your pages easily, we use this knowledge to build templates
that are built with appropriate content in the key
areas. Good search engine positioning can usually be gained
by using a few simple rules to ensure that the search engine
spiders read the important information about your
pages. We firmly believe the key to a good search engine
placing is actually fairly simple ; relevant content (and
lots of it), effective site design to ensure that all the content
is accessible to not only your visitors but also to search engine
crawlers.
We do also offer a range of further specialist Search engine
submission, and optimisation packages, for clients where achieving
top results in the main search engines are essential. This is
often particularly necessary when your site is in a particularly
competitive market, where many sites are vying for the top
position.